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You might have noticed that the amounts raised and the percentage of the target achieved has gone backwards. How come? Well, thank Google for that.We'd signed up for Google's AdSense programme, hoping it would make some contribution to the funds going towards building the houses. It seemed simple enough - we give space for adverts on our website, visitors to the site click on them and get to see the advertisers' web sites, and we get a few pennies for each advert clicked.
Over the last few weeks, and especially when we ran the Lemon Jelly poll to coincide with the General Election here in the UK, we generated quite a bit of interest in the site, which led to (in turn) quite a few clicks on the adverts. In fact, we'd raised over $100 at the rate of about $50 per month. Google promised that the cheque would be in the post as soon as we typed in a code they sent us by mail. After two weeks, it didn't arrive. So we asked them to send it again.
Then the ads disappeared from our site.
So we wrote to say we still hadn't received the code, could they send it again, and could they have a look at what was wrong with our ads, please?
In response, we were barred from our account - so we can't check on exactly how much was earned in total or per day, or any other details, and we received an email from them saying that they believed that the clicks on our adverts had been generated artificially by software robots!
To date, our requests for proof of this, for reinstatement, for any details we can have so that we can determine quite why they think this is the case have been met with either a form letter saying that they don't discuss what makes them believe this (as it would, supposedly, give away trade secrets), or by silence.
Isn't that a nice situation? You take their adverts on trust, run them, they get the clicks, charge the advertisers... and then tell you you're guilty of an offence for which they offer no evidence AND won't allow you to check it or see it. You just have to take their word for it!
However, a very quick search in Google itself popped up
several similar cases...
The upshot?
Well, we'd counted in money due from Google, so we've had to take that back out the pot now. We've gone down by abut £50, roughly - or from 90% to 88% of the house paid for.
We're still hassling Google for an explanation / apology / reinstatement / payment, but from what I've seen this might take a looooong time, and I might just be tilting at windmills. We've also signed up for some other advert suppliers, but we've learned the lesson - we won't count the money they promise until it's actually in the bank.